Road & Rail Services has been providing expert logistics services to national and international companies for three decades, including plant and terminal operations, train services, product handling and maintenance services. Because they provide a broad array of services, one of their challenges was finding a way to provide a quick, easy-to-digest explanation of what they do. As part of the solution, we created a series of short, fast-paced videos. The first offered an overview of all the companies’ services, followed by videos for individual service areas like product handling. These videos have been incorporated into the website, and shared with prospects via social media, email and at industry events, and have been enthusiastically received, with the company adding new global brands to its portfolio of clients.