What Now? Rethinking Marketing & Sales.

For your consideration: eleven suggestions for sales and marketing in this new environment. 1. Stop sending emails with “Coronavirus” or “COVID-19” in the subject line. Seriously.People are inundated with these emails. They’re nearly all the same. Same phrases. Same steps. And they’re constant Coronareminders. Don’t waste your customer’s time and trust with another boilerplate message about what you’re doing. Put it on your Read More